The Dos & Don’ts Of Writing A Great Internal Communications plan


Internal communication is essential for successful business operations. A tremendous internal communications plan can ensure that all employees are informed, motivated, and productive. However, creating an effective internal communications plan has certain dos and don’ts. This blog post will discuss the critical considerations for writing a great internal communications plan and how to avoid common pitfalls when drafting one. We’ll also provide some practical tips on ensuring your goals lead to improved employee engagement and morale in the workplace. By understanding these critical aspects of writing an effective internal communication plan, organizations can effectively communicate their messages internally throughout the organization resulting in better collaboration and teamwork among employees.

Do: Make Sure Your Plan Is Clear And Concise

When creating an internal communications strategy, one thing is vital – clarity! You want everyone involved (including yourself)to understand precisely what’s expected from them and clearly outline project goals and deadlines. Having everything written down in plain language will also ensure nothing gets lost in translation or forgotten during implementation stages further down the line.

Don’t: Overlook The Need For A Consistent Tone Of Voice

Your tone of voice significantly impacts employee engagement levels and overall company culture, so it’s critical not only that there’s consistency but also thought given into selecting appropriate words/phrases when communicating internally. Depending upon context, different types, such as formal vs informal, may be necessary; however, once chosen, stick with this throughout every piece created within your strategy; otherwise, confusion could arise between teams/departments, leading to potentially damaging results if left unchecked!

Do: Utilise Multiple Platforms When Reaching Out To Employees

These days technology plays a vital role almost everywhere we look-especially business related activities where multiple platforms offer excellent opportunities to reach people quickly and efficiently no matter the location! Using a variety of channels, including email newsletters, video conferencing, social media apps, SMS notifications, intranet sites etc ..can significantly increase the chances of staff receiving messages they require the due course to stay informed and update current goings on around the organization, plus much more …

Don’t: Neglect Feedback From Staff Members

Communication isn’t just about broadcasting messages; feedback is equally important too! Inviting colleagues’ comments, opinions, and concerns allow management to gain valuable insights into various aspects of operations and act accordingly to improve things moving forward, such as making policy changes, processing new initiatives, and developing better department relationships. Therefore, soliciting input from personnel regularly must include plans to keep track of progress, successes, failures, timescale set, and targets achieved—all done transparently amongst the entire workforce avoiding misunderstandings and frustration later stage development cycle.

An effective Internal Communications Strategy takes time, and effort to plan order execution successfully but is worth the hard work end day results in improved working conditions, smoother running projects, increased collaboration, greater job satisfaction, lower absenteeism higher productivity morale. Therefore, the success of the whole organization truly depends on having a good foundation place to start building blocks for future growth, prosperity, and longevity business itself!

Creating an effective internal communications plan is a great way to ensure everyone in the organization is on the same page and informed of any changes or updates. By following these simple dos and don’ts, you can create a clear and concise document to ensure everyone in your team understands their roles within the company. Remember to identify your audience, be mindful of how you present information, write frequently, use automation tools when needed, measure results accordingly and keep channels open for feedback. Follow these steps for maximum impact on your internal communications process!